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A 9396 — Establishes the "protecting consumers and jobs from discriminatory pricing act"

New YorkIntroduced Dec 19, 2025

This New York bill prohibits personalized algorithmic pricing in food and drug retail to prevent discriminatory pricing practices, addressing harms caused by biased algorithms that disproportionately affect consumers. It establishes legal recourse through civil penalties and private lawsuits.

Algorithmic Discrimination
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