Utah SB 271 — AI Unauthorized Impersonation / Deepfake Protections
Expands existing unauthorized impersonation law to include AI-generated content. Prohibits distribution of tools whose primary purpose is creating unauthorized impersonations. Expands definition of personal identity to include video likeness, voice, and audiovisual experience. Includes First Amendment exceptions for news, artistic works, parody.
Related Incidents
Same harm domain, actors and location may differ
Punjab Kings cricketer targeted by AI-generated deepfake video leading to reputational harm and public confusion
Adult film actors fann wong and christopher lee defrauded via ai-generated forged images
Veteran actress Yeom Hye Ran defrauded of likeness via unauthorized AI-generated video on YouTube
Renowned South Korean actress has AI deepfake portrait rights violated through unauthorized image generation technology
5 million Abceed users exposed to AI voice cloning fraud risk via misconfigured cloud storage
Related Legislation
Other policies covering the same harm domain