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A 216 — Relates to requiring advertisements to disclose the use of synthetic media

New YorkIntroduced Jan 1, 2023

This bill requires advertisements that use synthetic media to include a clear disclosure indicating the use of such media. The aim is to prevent the spread of misleading or deceptive content by ensuring transparency in advertising. Synthetic media includes deepfakes or AI-generated content that could mislead consumers. The bill addresses concerns related to disinformation and the ethical use of AI in advertising.

Misinfo & Disinfo
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