HB 157 — Trademarks/Trade Names: Establishes A Cause Of Action For Misuse Of Artificial Intelligence
HB 157 establishes a legal cause of action for the misuse of artificial intelligence in Louisiana. The bill aims to address fraudulent or deceptive practices involving AI, particularly in the context of trademarks and trade names. It is intended to protect businesses and consumers from AI-driven impersonation or misrepresentation. The legislation is part of Louisiana's 2026 legislative session and has been introduced but not yet enacted.
Related Incidents
Same harm domain, actors and location may differ
Retired Army officer loses ₹1 crore to deepfake investment scam using AI-generated Modi and Sitharaman videos
Middle-aged couple in Gujarat loses $300 to AI voice cloning fraud targeting their son
Indiana retiree loses $10,000 to pig-butchering scam via Facebook and encrypted messaging apps
Finance director loses $499,000 to deepfake Zoom call impersonating senior executives in Singapore
78-year-old Birmingham widow loses $11,000 to AI voice cloning scam
Related Legislation
Other policies covering the same harm domain