34-year-old woman dies after being exploited for alcohol-fueled content on TikTok

Summary

A 34-year-old woman known online as "Sheffield Keeley" was exploited by social media users for entertainment through videos showing her dancing and singing while under the influence of alcohol. The head of a homelessness charity, Tim Renshaw, accused people of exploiting her for likes and views, with videos of her being watched millions of times on TikTok. Keeley was found unconscious on Arundel Gate in Sheffield and later died. A 47-year-old woman was arrested on suspicion of administering a noxious substance but was later released on bail. TikTok removed videos found to violate its policies and stated it has safety measures in place to enforce community guidelines.